Caring for the elderly is personal for us.
Our founder Ethan Ritchie is a college student studying to go into social/medical services. His mother Meredith runs a large senior faculty where Ethan works along with going to school. He works with people of all cognitive and physical abilities and knows first hand the challenges of life in a facility, no matter how kind the staff is it can be challenging. After spending time with patients on a truly intimate personal level, Ethan contacted his Uncle Loren to talk about an idea.
Loren Feldman is in the web and content business. He's been spending as much time as possible with his Mother, Ethan's Grandmother who has dementia.
They started Golden Years Media with the goal of improving the lives of the elderly.